Your artist gallery is the most important page on your website. It’s your online portfolio and point of reference for people to buy, commission or view your work. No pressure! So what does the perfect web gallery page look like? Approach
Professional-quality photos have never been more important for showcasing your artwork to potential buyers or making print reproductions. As artists rely more on online sales, it is vital that their images fully represent the artwork. And even for those who
If your home page is the shop window to your art, your artist logo is the shop sign. It reflects your brand and helps identify who you are and what you represent. As an artist, you may sell your work
The color yellow is the black sheep of the primary color family. While red signifies luxury and passion and blue the beatific and ethereal, yellow denotes illness and malady. And artists have made maximum use of this meaning throughout history.
We delve deep into the colour that has captured the imagination of artists for millennia.
Is your painting abstract or non-representational art? Does it matter? In the Artworld, yes, it does matter. Understanding and being able to explain your work – and that of your peers – is a vital part of being a professional
Did you know that 90 percent of visitors to your website will leave, never to return? That’s a lot of missed opportunities to sell your art. Enter the artist contact page. An often neglected backwater of an artist’s website, the
Digital photography is approaching its third decade in the mainstream, but film photography is making a comeback. So what’s the enduring appeal of this 200-year-old medium, and what can it do for you and your art practice? Like vinyl records,
An artist homepage is your shop window. Just like an eye-catching display that turns window shoppers into buyers, your homepage should make the casual browser stop and think “WOW!” But designing a stunning homepage can be intimidating. You’re an artist,
Artist residencies are one of the key steps towards becoming a professional artist. And yes, an artist residency is prestigious and will burnish your all-important artist CV. But they are also a chance to develop your art practice, build your
