By Carol Burns in How To
Your artist gallery is the most important page on your website. It’s your online portfolio and point of reference for people to buy, commission or view your work. No pressure! So what does the perfect web gallery page look like? Approach…
Continue reading
By Carol Burns in How To
Professional-quality photos have never been more important for showcasing your artwork to potential buyers or making print reproductions. As artists rely more on online sales, it is vital that their images fully represent the artwork. And even for those who…
Continue reading
By Sarah Gonzales in Art And Culture, How To
Are you an emerging artist looking to sell more art by gaining visibility online? Or perhaps you’re a full-time professional artist in need of a hassle-free website that gives you a professional online presence. Whatever your situation, a Facebook artist page…
Continue reading
By Carol Burns in How To
If your home page is the shop window to your art, your artist logo is the shop sign. It reflects your brand and helps identify who you are and what you represent. As an artist, you may sell your work…
Continue reading
By Sarah Gonzales in How To
The best artist websites feel effortless. They put art front and center and give voice to the artist. The sales rep who never sleeps, a great artist website sells your art, communicates with your customers, promotes your exhibits and showcases…
Continue reading
By Carol Burns in How To
Did you know that 90 percent of visitors to your website will leave, never to return? That’s a lot of missed opportunities to sell your art. Enter the artist contact page. An often neglected backwater of an artist’s website, the…
Continue reading
By Carol Burns in How To
An artist homepage is your shop window. Just like an eye-catching display that turns window shoppers into buyers, your homepage should make the casual browser stop and think “WOW!” But designing a stunning homepage can be intimidating. You’re an artist,…
Continue reading
By Carol Burns in How To
Artist residencies are one of the key steps towards becoming a professional artist. And yes, an artist residency is prestigious and will burnish your all-important artist CV. But they are also a chance to develop your art practice, build your…
Continue reading
By Carol Burns in How To
Photographing sculpture can be tricky. On the one hand, you know that stunning photos of your sculpture, ceramics or other three-dimension art is key to a successful art business. Whether you want to sell your art on your website, via…
Continue reading
By Carol Burns in How To
It’s a fascinating question for new and experienced oil painters: What are the best surfaces for oil painting? Or, to use the famous painters’ parlance, what “support” should you paint on when you work with oils? While the default answer…
Continue reading