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How To

Learn how to up your game as an artist with our helpful artwork tutorials, tips and techniques covering art business, art practice and online art marketing.

Artist advice – Building a professional image

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artist-studio-with-paintings-on-the-wall-and-painting-materials-on-top-of-the-table

A couple of months ago we talked about how to ensure your artist brand is well defined, and how to find your marketing niche. Here we’re going to continue that ethos, and discuss how you can build on your professional…

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Getting started – 7 tips for early career artists

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artist-studio:-ruza-bagaric-dumbo-arts-center:-art-under-the-bridge-festival-2009-See-ming Lee

(Image licensed under Creative Commons, by See-Ming Lee)  For most artists, it takes time and commitment to build their practice. Many find art after pursuing other career paths, or make work alongside full-time jobs, making it all the more tough…

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Branding, identity, and publicity – Supercharge your Art career

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handwritten-branding-identity-core-values-what-does-my-art-represent-usp-philosophy-graphic-paper

Yes, branding is a bit of an icky word, but bear with us. When we talk about branding for artists, we’re not necessarily talking about logos or advertising (although these can come into it). We’re talking about the way you present…

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5 ways to increase artwork sales through your website

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screenshot-of-artist's-testimonials-page

Here on the ArtWeb blog, we’ve talked a lot about how to get your website out there and generating more traffic – social media and online networking, newsletter mail-outs, postcards and business cards, holding exhibitions, networking face to face… Whatever…

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Artist Advice: Mary Larkin from Muriel & Lily

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handmade-silver-two-peas-in-a-pod-necklace-by-muriel-&-lily

During the upcoming weeks, we’ll be talking to artists on ArtWeb.com who are actively and successfully promoting and selling their work. They’ll be sharing their inside tips on marketing, giving you first-hand knowledge and advice on how to get your…

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Guest Post: Angela Brittain on finding your artistic style

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divided-dreams-very-low-res-by-angela-brittain

In this guest post, painter Angela Brittain shares her tips on developing a distinctive artistic style, and explains why this is so important. To see more of Angela’s work, visit www.angelabrittain.co.uk. Creating a style that makes you recognizable as an…

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Artist advice: Printmaker Louise Scott on marketing and selling

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frog-&-toad-by-louise-scott

During the upcoming weeks, we’ll be talking to artists on ArtWeb.com who are actively and successfully promoting and selling their work. They’ll be sharing their inside tips on marketing, giving you first-hand knowledge and advice on how to get your…

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Promote your art: 5 Marketing tips

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social-media-logo-on-colored-chalk-image-by-mkhmarketing-under-the-creative-commons

(Image by mkhmarketing under the Creative Commons license: mkhmarketing.wordpress.com) Marketing is an important skill for any artist or creative freelancer. Whatever your field, you need to make sure you’re reaching your potential clients and customers and letting the world know your…

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Pinterest for Artists Part 2: Audience and strategy

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screenshot-of-artweb-pinterest-boards

Hello and welcome to the second instalment of our Pinterest for Artists blog series! In Part 1 we looked at setting up your account and getting it right from the start. Now we’re going to focus on how to implement…

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Pinterest for Artists Part 1: Why Pinterest?

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artweb-pinterest-boards-and-pins-screenshot

Welcome to our 2-part series on Pinterest for artists! If you’re reading this, you’ll almost certainly have heard of it, but perhaps you’re still unsure about what exactly Pinterest does, or how to go about making it work for you.…

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